Bethany Silvis is the Marketing Strategy Manager at Kerkering Barberio & Co., where she leads the firm’s marketing strategy, digital presence, and both external and internal communications. She oversees the firm’s website, content strategy, and digital marketing initiatives with a focus on search engine optimization (SEO), user experience, and emerging technologies such as artificial intelligence. Bethany works closely with firm leadership and practice leaders to align marketing efforts with strategic business goals, strengthen client experience, and support business development across the firm.
Since joining KB in 2018, Bethany has led numerous firmwide initiatives, including website and service line content strategy, marketing campaigns tied to key tax legislation, employee training programs, and large-scale communications projects. She is passionate about helping professionals share their expertise, strengthening firm culture, and finding innovative ways to connect the firm’s knowledge with the clients and communities it serves.
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